The Window to Purchase Insurance on the ACA Marketplace Opens Feb. 15

Feb. 8, 2021

COLUMBIA, S.C. — In response to the COVID-19 pandemic, the federal government has reopened the exchange insurance market for enrollment from Feb. 15 – May 15, 2021. Currently, it is estimated that 15 million Americans lack insurance and are eligible for Affordable Care Act (ACA) coverage. Many are eligible for free or reduced-cost coverage.

Consumers who are eligible for an ACA health insurance plan and are not currently covered by a health insurance plan may enroll during the three-month window.

BlueCross BlueShield of South Carolina offers low-cost and $0 premium plans that include:

  • Largest network of doctors and hospitals in the state
  • Rewards dollars to use toward out-of-pocket health care expenses
  • Telehealth services
  • Award-winning customer service

ACA coverage for consumers who enroll during the three-month sign-up window will begin on the first day of the following month. For example, if a consumer enrolls in an ACA plan on Feb. 15, coverage will begin March 1.

Consumers with questions about enrolling in a BlueCross BlueShield of South Carolina ACA plan can call our toll-free hotline beginning Monday, Feb. 15, 2021, at 833-271-6664. Consumers can also learn more and enroll in a BlueCross ACA plan beginning Monday, Feb. 15, 2021, at

About BlueCross BlueShield of South Carolina

Headquartered in Columbia, S.C., and operating in South Carolina for more than 70 years, BlueCross BlueShield of South Carolina is an independent licensee of the Blue Cross Blue Shield Association. The only South Carolina-owned and operated health insurance carrier, BlueCross BlueShield of South Carolina comprises more than 20 companies involved in health insurance services, U.S. DoD health programs and Medicare contracts, other insurance and employee benefits services, and a philanthropic foundation that funds programs to improve health care and access to health care for South Carolinians.

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